Thanks to my colleague Lucy Everett, who passed this on to me:
One of the latest trends in graduate recruitment is gamification - essentially testing for competencies, behaviours, and potentially replacing psychometric testing, through online games rather than traditional assessments.
Barclays did a talk covering this, "Understanding new recruitment technologies", at the Careers Fair this year, where they explained that there are two types of "games", one that is more immersive and realistic "role-playing" of the job, designed to give candidates an insight into the role, whilst testing how they would perform in real situations, and the other is more abstract but still testing job skills. The main message was that students shouldn't get too caught up in which "system" employers use to assess candidates as they are all still using it to test for candidates demonstrating skills, competencies, behaviours required for the job or company overall. Students should just focus on demonstrating their motivation and the skills/competencies/strengths from the job advert/description.
Interestingly, gamification is being used by some agencies and employers as a tool to increase diversity and encourage applicants from minority or disadvantaged backgrounds (women, Black and Ethnic Minority and Widening Participation). Test anxiety has been identified as a key barrier for these groups and Network Rail have been promoting their case study showing some very positive results from radically revising their recruitment process, including gamifying their Situational Judgement Test.
There was a blogpost from the Institute for Student Employers recently "Deciding whether game based assessments are right for you" gives some insights on how employers make choices about changes to their recruitment process. Perhaps unsurprisingly, there is data to suggest that "gamers" (students who are well practised at playing games) get better results in gamified assessments.
This is all still relatively new within recruitment, and is being used in different ways by different employers, but worth being aware of when you are applying for jobs.